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Healthcare OS & SEOCase Study #01
Dr Aggarwal Physio Centre
Zero-to-One digital footprint and patient acquisition system for a leading physiotherapy clinic network operating across two locations in Greater Noida.
The Challenge
Dr Aggarwal Physio Centre was operating with zero digital visibility across both clinic locations in Greater Noida. Patients relied entirely on word-of-mouth, limiting practice growth and appointment predictability.
- No online booking or inquiry capture mechanism
- Zero local search presence for high-intent queries across both locations
- Lack of structured patient trust signals and verified reviews
- No digital separation between the general physiotherapy practice and the specialist neck & shoulder clinic
Architectural Interventions
DigiXPro engineered a focused digital acquisition engine combining hyper-local SEO, schema-structured medical service pages, and frictionless patient intake flows — deployed independently across two specialised digital properties.
Main Practice Site
Full-service physiotherapy clinic architecture for the primary Greater Noida location.
draggarwalphysiocentre.in360 Neck & Shoulder
Specialist sub-site for the neck & shoulder clinic — separated for targeted local SEO and patient journey.
360neckshoulder.comLocal SEO Engine
Targeted high-intent localized search terms for physiotherapy in Greater Noida.
Structured Schema
MedicalBusiness & Physician JSON-LD schemas for direct Google Knowledge Panel indexing.
Verified Organic Search Proof
Source: Ahrefs / Google Search Console Organic Ranking Verification
Measured Outcomes
#1 Rank
For core local physiotherapy keywords in Greater Noida
10x
Increase in organic inbound patient inquiries
2
Separate digital properties — one per clinic location
100%
Automated appointment booking capture
Execution Scope
Domain:Healthcare / Local Practice (2 Locations)
Deliverables:Website (×2), Local SEO, Schema Markup, Booking Flow
Live Sites:
Status:Production Live